You're currently following this author! Want to unfollow? Unsubscribe via the link in your email. A wave of nostalgia is hitting the beauty industry. Over the past few weeks, thousands of makeup ...

Lauren Elyse, a makeup artist with vitiligo, highlighted the problem with people recreating her condition, even though they don't have it. Turning a medical condition into a fashion statement is just ...

As children, we were obsessed with dolls. Barbies, china dolls, Cabbage Patch Kids - if it came with brushable hair and miniature clothes, we needed it. There's one doll, however, that we spent the ...

WITH their expertly blended eyeshadow and their perfectly puckered pouts, there’s no denying that our old favourite Bratz dolls were the original *make-up goals*. Well brace yourselves beauty fans ...

The Internet loves nothing more than a completely random challenge to take up their time and share the results on social media. One need only think of the currently trending ‘10 Year Challenge‘, or ...

A TikTok trend shows users categorizing themselves as Barbies, Bratz, or fairies. Using TikTok's shapeshifting effect, faces can morphe into one of those characters. Other shapeshifting trends ...

TikTok's Shapeshifting effect has been spawning new trends ever since it became available to more TikTokers. Inspired by the Marvel trend that was everywhere as soon as U.S. users on got their hands ...

The latest beauty challenge involves you to put on bright, heavy makeup inspired by the American Bratz dolls. Photograph: Kind courtesy Len Kalul/Instagram If Barbie dolls were cute and perfect, Bratz ...

If Instagram existed in 2001, photos of Bratz dolls would have filled our Explore feeds. They had street style that was always on-trend, experimented with bold shades of eye shadow, and wore the most ...

One of the biggest TikTok trends of the moment involves using the app's shapeshifting effect to determine whether or not you most closely resemble a Barbie, a Bratz doll, or a fairy (from the Winx ...

WITH their expertly blended eyeshadow and their perfectly puckered pouts, there’s no denying that our old favourite Bratz dolls were the original *make-up goals*. Well brace yourselves beauty fans ...